xbox 360: epic fail!

The new issue of Game Informer includes a feature article profiling the sales and durability numbers of the hardware consoles from the three major game companies. The magazine conducted a survey asking gamers to report incidents of hardware failure, quality of customer service received, and instances of repeat purchases of the same console. The results were not so good for Microsoft, whose Xbox 360 console is now in the spotlight for highest rate of failure, fewest customers satisfied with service, and most repeat purchases compared to the Sony PS3 and the Nintendo Wii. The report also indicated that on average a 360 took about a month turnaround to be repaired whereas the Sony and Nintendo consoles trended more towards a week. I have been lucky (knock on wood) to not have suffered a Red Ring of Death but have often theorized that this hardware failure is responsible for Microsoft's gleefully high hardware sales numbers, and this study seems to be implying the same thing. The 360 may have some good game titles going for it but its dependability and customer service are sorely lacking. Still, only 3.8% of respondents said a hardware failure would make them not buy another 360, so until Xbox gamers learn to value their hard-earned money and stop wasting it with Microsoft, the company really has little motivation to alter what has proved to be a crazy successful business model of shoddy manufacturing and guaranteed repeat purchases.